MUJI has continuously created essential products for daily life — clothing, food and shelter — drawing from the wisdom of our predecessors and regional cultural traditions whilst simultaneously adapting to changing times.
In this exhibition, we focus on the creation of clothing and reflect on what defines a ‘classic.’

What are the materials that make up the clothes we wear?
How are these materials grown, and in what kind of environment?

Take cotton, for example—it can be processed into fabrics that regulate temperature and humidity, withstand repeated washing, dry quickly, and remain durable.
As a familiar material that provides comfort throughout the year, it possesses ideal qualities for clothing.

At MUJI, we strive to create a harmonious relationship between people, nature, and the objects around us, aiming for a society enriched by these connections.
This philosophy forms the foundation of our approach to clothing, with organic cotton being one of its most representative materials.

This exhibition highlights MUJI’s commitment to materials, focusing on organic cotton fields in Ahmedabad, India.
Our journey, which begins in the fields, will continue to evolve, shaping the future of clothing.