Found MUJI, Searching for MUJI
Found MUJI is a kind of MUJI product category defined as being "searched and found" rather than "created". We have travelled to more than 30 countries and regions in search of objects of daily necessity that strongly reflect the cultures and customs of each region. From dishes made from ingredients unique to the region and utensils used to prepare them, to clothes dyed with local plants... all of these reveal an integral part of the everyday lives of the local people. Articles that they take for granted and use without particular thought themselves could be perceived as new and original to people from a different land. On the other hand, in distant places it is also possible to encounter objects that are in fact similar to ones we know ourselves at home. How about taking another look at our surroundings, but this time with a brand-new mindset? At Found MUJI,there are phrases that are important to us when we "search and find" products:
“Simplicity should not be made inferior to extravagance. Rather, it should be that in such a world of simplicity, where unspoken sensibility and sensitivity are its pride, by expanding such a value system one can enrich life with as few resources as possible.”
Ikko Tanaka
© Ikko Tanaka / distributed by DNPartcom
“Original minds are not distinguished by being the first to see a new thing, but instead by seeing the old, familiar thing that is overlooked, as something new.”
Friedrich Nietzsche
During this period, Found MUJI items will be sold at various locations in the MUJI Ginza store.
Why don't you wander around here and find your own Found MUJI?
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Found MUJI
Searching throughout the world for durable and long-lasting everyday necessities, MUJI refines found items to suit our changing lifestyles, cultures and customs, reproducing them at reasonable prices.
‘Found MUJI’ continues its journey with a keen eye for quality products, retaining their essential character but re-tailoring them into MUJI goods that fit our modern way of life.
Time
11:00 - 21:00
- Open times and holidays follow the open hours and closed days of the store.
- Please note that some of the exhibits may not be available for viewing due to changes in the exhibition schedule or events.
Credits
- Organiser
- Ryohin Keikaku Co.,ltd.
- Planning cooperation
- Kojiro Nagumo, Reiko Sudo, Fumiko Sakuhara, Nishiki Foods Co., Ltd (in no particular order)
- Graphic design
- SARAVAH design
- Construction
- HIGURE 17-15 cas
- Planning and management
- Ryohin Keikaku Co.,ltd.
B1F ｜『Local dishes』
『Local dishes』
On the B1F, “MUJI Diner” offers a limited menu featuring recreations and adaptations of home-style dishes encountered during Found MUJI's travels around the world.
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1F ｜ 『Local drinks』
1F “Juice Stand” offers beverages from the regions you've visited on your travels.
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2F ｜ “Handwoven in India” – Items born from traditions and wisdom
Focusing on shirts and stoles crafted from India's traditional handwoven fabrics, we can learn much from the ancient wisdom woven into them.
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3F ｜ “Body conditioning” “Socks from Nara” “Boxes”
Drawing inspiration from the wisdom passed down by our ancestors regarding maintaining physical and mental health and caring for the body, we introduce habits that are easy to incorporate into modern life and the tools associated with them.
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4F ｜ “My Found MUJI TOKYO” “Tokoname” – Made and used in Japan
These are items collected from shop staff working at MUJI stores in Tokyo, who were asked to find their own “Found MUJI” with the theme of “Tokyo.”
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5F ｜ “Textiles of India” “Baskets made from natural materials”
We introduce the rich tapestry of fabrics made and used in India, along with the ancient tools crafted by humans worldwide—baskets and containers woven from natural materials.
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6F ｜『Local drinks』
6F “Salon” offers beverages from the regions you've visited on your travels.
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Goods
Related Projects 『Searching for MUJI, from now on』
Rather than resisting major changes, the manufacturing industry persists by continuously applying ingenuity through wisdom and technology. Much recognition of their value can be gained through physically encountering actual products. Here, we invite you to pick up a product, to use it and feel it with all your senses.
The journey to discover MUJI will continue.
Date： September 23 (Fri) , 2022 ー November 27 (Sun)
Venue：６F ATELIER MUJI
https://atelier.muji.com/jp-en/exhibition/220923/
Found MUJI
Innovations of MUJI are not simply a process of creation, they are a review of living by “Searching and Finding” . Searching throughout the world for durable and long-lasting daily necessities, MUJI refines found items to suit our changing lifestyles, cultures and customs, reproducing them at reasonable prices.
From 2003, ‘Found MUJI’ started its journey with a keen eye for good products, exploring the underlying values of the makers, retaining the essence of their creations, and re-tailoring them into MUJI goods that fit the modern way of life.
Join us as we continue the Found MUJI journey together.
